Herbert Seiter has been living in Mexico since 1975 and has trained and been a consultant in Marketing and Administration issues to the business community in medium-sized, large, multinationals, and some Fortune 500 enterprises for over 27 years offering a wide variety of services in the area of commercialization of consumer and industrial/organizational products and/or services.  


At the same time, he has been a professor of the EGADE in several domestic and international campi of the “Instituto Tecnológico y de Estudios Superiores de Monterrey” and has given conferences and lectures on a national level as well as abroad on over 200 occasions at various prestigious universities in Mexico as well as in different countries of Central and South America. He has also written articles for some prestigious South American business magazines.  


Herbert Seiter’s international education includes a Ph.D. in Administration from the Universidad La Salle, Mexico City, an MBA at the University of the Americas in Mexico City, as well as a BA in Business Administration at the same institution. He has successfully concluded the Strategic Marketing Seminar at the University of California in Berkeley, California, U.S., the International Business and Marketing Seminar in Toronto, Canada, and the Certificate Course of the Harvard Manage Mentor program. He has also concluded the Certificate Course of “Teaching Skills” at the ITESM and the Certificate Course of ”Technical Formation in International Trade” at the ITESM and the Banco de Comercio. 


Ph.D., Administration     University of the Americas, Mexico City 

MBA, Business Administration     Universidad de las Americas, Mexico City 

BA, Business Administration     Universidad La Salle, Mexico City

Teaching specialties

Marketing Management 

Advertising & Sales 

Comm Case Studies 

International Business and Marketing 

Global Experience

Research interests


Contact information